The best books to learn more about Digital Marketing

Digital Marketing 05 February 2021

Digital Marketing is increasingly present in our lives. All those actions and advertising or commercial strategies that were previously done in offline media, have now become in the digital universe.

Companies have quickly adapted to this phenomenon to take advantage of it. Everything is done online. We buy online, read online and see everything online, and that is that we live practically on the Internet.

For this reason, it is imperative that online businesses enhance your digital marketing, make the most of it and achieve all the objectives that arise.

Kiwop is here to help you. That’s why we want to introduce you to one of the best ways to learn digital marketing: books. ?

These expose different topics related to this phenomenon and deepen the knowledge to be a specialist. In addition, in a comfortable, simple and dynamic way, you will learn while discovering interesting content.

Here are the top 15 books on digital marketing in the sector. All this so that you choose the one most in line with your interests and the needs of your company.

Go ahead.

Find out all about Digital Marketing with these books! ?

The best books on different areas of digital marketing

Digital marketing strategies in general

Digital marketing strategies

This book helps many online businesses relieve traditional marketing because of the phenomenon of digital marketing. It explains how to make the most of this tool and how to move towards a professional evolution.

A very useful book for those who don’t have much idea, but they want to understand the role it plays in a company. A work by Fernando Maciá and available here.

Digital marketing strategies
Digital marketing strategies

Digital strategy

Learning digital marketing is easy with this book. It shows the answers to all kinds of questions that arise in the day-to-day life of workers in the sector. Also, explain how to differentiate yourself from the competition so that customers choose you.

A format for all audiences who have an interest in this topic and want to take advantage of it. The author is Pere Rosales and the work is available here.

Digital strategy
Digital strategy

Online Marketing Strategies

This is one of the most interesting books on digital marketing. Demonstrates how to complete a marketing strategy. A set of techniques for you to succeed with your customers, differentiate from the competition and determine your needs and objectives.

A work that can be very useful if you want to develop an online marketing strategy for your business. The book is available here.

Online marketing strategies
Online marketing strategies

SEO

Position yourself on Google (no nonsense)

This book to learn digital marketing teaches everything you need to know to position on Google. It details, in a basic and complete way, everything related to the SEO of your website or blog.

It is aimed at both beginners and intermediates in this area. The author is Pau Ninja and the work is available here.

Position yourself on Google (no nonsense)
Position yourself on Google (no nonsense)

SEO. The essentials keys

This book highlights the importance and how to optimally use Internet search engines, especially Google. It sets out a guide to learning the fundamentals of SEO and the keys to a positioning campaign.

Aimed at anyone interested in getting to know SEO well, whether with previous experience or beginner. The author is Aleyda Solis and the work is available here.

Also, if you want to know more about SEO and why you need to invest in it for your online business to thrive, read this interesting article.

SEO. The essentials keys
SEO. The essentials keys

SEO. Advanced techniques

This is one of the best digital marketing books on the market. From the professional experience of the author, he pours all his knowledge to expose the importance of search engines, SEO and how they serve as a gateway for users.

A work aimed at interested in SEO and with a solid foundation on which to deepen. The author is Fernando Maciá and the book is available here.

SEO. Advanced techniques
SEO. Advanced techniques

Social Media

How to succeed on social media

This book highlights the importance of social media today, how to use them, and how to succeed in your personal and professional profiles. Highlight how to get the most out of your platforms and succeed in them.

Aimed at all kinds of audiences without considering the previous experience, just want to improve their profiles in social media. A work by Manuel Moreno and available here.

However, before you know how to succeed, you need to know which social networks to choose to reach your audience. With this article, you’ll be clear.

How to succeed on social media
How to succeed on social media

The great book of the community manager

This work shows the important role that community manager plays in an online company. Explains how to act, how to manage brand reputation, how to sell more, and how to create quality content.

Aimed at all kinds of audiences who want to work their social networks and make the most of it. A book by Manuel Moreno and available here.

The great book of the community manager
The great book of the community manager

The Community Manager’s Guide

This book highlights the figure of the community manager and the importance it should have for the company. It sets out an approach to the strategic, tactical aspects and tools necessary for the proper development of your profession.

A work aimed at all audiences, although above all for experienced and professional users in the sector. The author is Juan Carlos Mejía and the book is available here.

The Community Manager's Guide
The Community Manager’s Guide

Copywriting

Neurocopywriting

This interesting book discusses what happens in the mind for certain words to activate shopping instincts, how to sell through texts and how to connect with your audience thanks to them.

Aimed at all audiences with an interest in copywriting and digital marketing. A work by Rosa Morel and available here.

Also, if you want to know what copywriting is and why you need it in your online business, read this article.

Neurocopywriting
Neurocopywriting

As I write

This digital marketing book and copywriting is very useful for workers in the sector. Through the story of the protagonist about his interest in writing, he explains how a writer should be formed to sell with his texts.

A work aimed at an audience with an interest in writing and copywriting, and who wants to know all kinds of techniques related to this profession. The author is Stephen King and the book is available here.

As I write
As I write

Ideas that stick

This work exposes the emergence of ideas to communicate, convince and influence consumer decisions. It shows how to transform ideas into realities to create texts that sell products or services.

It is aimed at marketing and advertising professionals who want to continue training and improve in their work. The author is Chip Heath and the book is available here.

Ideas that stick
Ideas that stick

Writing on blogs

Blogging: the business of the 21st century

A work that discovers the 10 keys that are needed to create a business with your blog. Set out a methodology to know the right keys to keep in mind to make your blog a success.

Aimed at all those people or online businesses that have a blog and want to get the most out of it. The author is Agustín Grau and the book is available here.

Blogging: the business of the 21st century
Blogging: the business of the 21st century

Keys to connecting with your customers

This book on digital marketing and blog writing shows practical tips for creating content to reach the ideal customer. Explain how to build the necessary trust and unique bond with your customers.

It is aimed at all audiences, but especially those who want to create quality content on their blog. The author is Lara Arruti and is available here.

Keys to connecting with your customers
Keys to connecting with your customers

Write a blog: and have them read you

The last book we show you details a guide that will accompany you throughout the process of creating and maintaining your blog. How to create one, what to do it, how to make it known and how to make it succeed.

It is aimed at those people or online businesses that have a blog and want to promote it in the best possible way. The author is Alberto Bustos and the work is available here.

Write a blog: and have them read you
Write a blog: and have them read you

Choose one of these books and learn more about Digital Marketing

You’ve already been able to see the importance of digital marketing and how books can be one of the best ways to learn about a lot of aspects related to it.

Now it’s your turn.

Look at each of the best books in the industry that we have shown you, choose the book that interests you the most and read it. We have no doubt that with any of them you will learn a lot and access specific content that will be of great use to you.

And, of course, if you need help or want us to solve any questions related to your e-commerce, we will be happy to do so. ?

Contact us or follow us on our Instagram profile.

At Kiwop, we are specialists in content writing, digital marketing, web development and e-commerce.

Cheer up and…

Learn Digital Marketing with the best books!

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