SEO planning: when you see results on your new website

Digital Marketing 02 August 2022

SEO is a necessary tool to position your business at the top of the search engines.

Still, SEO is a long-distance race, not a sprint. You have to keep in mind that obsessing over short-term results is a mistake, since it is an investment in the medium and long term.

Developing a good strategy thinking long-term is essential to see results over time.
It’s hard to know how long it’s going to take to give results, but we’re going to give you an approximation to give you an idea.

Of course, having an SEO expert is essential if you want to achieve it. At Kiwop, our SEO experts can help you.

Now, do you want to know how much time you need to see results? Read!

What is SEO

SEO is short for Search Engine Optimization, also known as search engine optimization.

It is a set of techniques and strategies focused on optimizing organic positioning in Internet search engines. ‍

Some examples of these search engines are Google, Bing, Yahoo! or YouTube.

To achieve a digital presence it is necessary to have a web page, but it is useless to create it if you do not get your audience to find it easily.

For that reason, you need to make Google work in your favor.

Know the importance of having a good SEO strategy .

When can I see my SEO results?

Generally, most brands begin to see significant results of their SEO strategy in organic traffic and lead generation after about 6-12 months.

This figure is indicative, since this can depend on different factors such as the level of SEO competition in your sector, the keywords you are using to position yourself, your budget, the age of the domain, the quality of your links or the amount of optimization that your site requires.

In addition, the type of marketing strategy you employ can get faster results. If you eliminate spam or manage to increase the loading speed you will get a good strategy.

If you want to see fruits in your work, we recommend that you check out search console reports and solutions to SEO errors.

Essential search console for SEO
Search Console is the tool par excellence for SEO.

Other tips are:

Create quality content

In digital marketing, creating high-quality content is paramount.

You must be able to produce the best content in your sector and, thus, you will get quality inbound links.

Therefore, dedicate the time you think necessary to generate quality content, well written and with a good presentation that gets the attention of everyone who enters your networks or your website.

Prioritize collaborations

SEO is a team effort, since it requires collaborating with all kinds of experts and very different subjects, from web developers, copywriters, community managers to marketing experts.

For your SEO strategy to take you to the top, you must correctly define the creation and implementation processes.

Set realistic goals ✅

You are not the only one who wants to get to be in the first position of Google, all companies want.

Keep in mind that if you have just launched your website, that goal at the SEO level is impossible to achieve in the short term. Therefore, you must set realistic goals that can be achieved. In addition, these goals should motivate your team to work well.

SEO in the first 6 months

While SEO, as we have said before, is a long-term marathon, the first 6 months are essential to achieve the success of your SEO strategy.

If you want to see results in your SEO strategy, we explain what to do the first 6 months step by step.

1️⃣ First month in SEO

The first month of an SEO campaign should be invested in researching the sector and discovering everything you did not know about it before.

Your goal should be to understand what your target audience’s concerns are and the strengths and weaknesses of your SEO competition.

During this first month, keyword research is essential to subsequently correctly develop the strategy. In addition, with this research you will be able to measure your current position.

On the other hand, you should do a complete audit of your website at a general level to identify SEO problems.

2️⃣ Second month in SEO

Once you know the situation of the sector, it is time to start optimizing your website. To do this, you must perform a series of tasks:

Brainstorming for future SEO content
Perform a brainstorming that serves as an idea for the content.

3️⃣ Third month in SEO

In the third month, you should focus on restructuring the contents of your website to enhance it.

One idea is to merge several articles to avoid keyword competition on your own website.

On the other hand, you should start link building campaigns. This will allow you to establish relationships with high-quality sites in your sector and look for opportunities to collaborate to be present in sites that you can get potential customers.

Still don’t know what link building is ?!

4️⃣ Fourth month in SEO

It’s time! Now, in this month, you must start producing and creating high quality content that will be oriented to the keywords you want to position.

The contents must meet the search needs of users, must be valuable content and must be optimized for SEO-on-page (keep an eye on titles, headers, meta descriptions and links).

Learn the differences between SEO On Page and SEO Off Page .

This month, in addition, take advantage and identify broken links from your website and fix them.

5️⃣ Fifth month in SEO

At this point in the SEO marathon, your new content will start to be detected by Google and incoming links will start to have more authority to your domain.

This month it is essential that you continue to publish new content, carry out another keyword research to find new ways of positioning and publish articles on other relevant sites in your sector to generate more inbound links.

6️⃣ Sixth month in SEO

There is a possibility that you will start to see the first results of your SEO campaign; if this is not the case, don’t worry, this may take several months.

At this point, the initial work is already done, so it is time to make a continuous cycle of planning and content creation, optimization and link building.

Possibly, you have a high amount of traffic, so you can perform A/B tests and, thus, improve the user experience.

Position your business at the top

Now that you know the approximate timings to succeed with your SEO strategy, it is time to apply them in your business and get to the top position of Google.

Now it’s your turn.

If you need help or want us to solve any questions related to your business, we will be happy to do so.

Contact us or follow us on our Instagram profile for more information about digital marketing.

At Kiwop, we are specialists in content writing, digital marketing, web development and e-commerce.

Cheer up and…

Little by little, get your business off the ground!

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