Designing a new Circuit de Barcelona-Catalunya


Circuit de Barcelona-Catalunya is a racetrack located in Barcelona that hosts Formula 1 and motorcycling competitions. It is a well known company in the sector of motor racing and events.

Circuit de Barcelona-Catalunya

About the client

Service

SEM positioning

Industry

Events

Location

Barcelona

Marketing objective

Their goal was to sell as many tickets as possible through Google Ads, Facebook Ads and programmatic advertising. A goal focused on both new users who had never accessed the website before, as well as actions for those who had already accessed the website, but had not ended up buying. Also, to increase the ROI of all their SEM campaigns.

Circuit de Barcelona-Catalunya
Circuit de Barcelona-Catalunya

Marketing proposal

Our proposal is based on a triple strategy. Firstly, the creation of new SEM campaigns for the sale of tickets to people who had never accessed the website, but who, due to their interests and characteristics, could do so. Secondly, creation of SEM campaigns focused on retargeting and getting users who have visited the website and have not bought tickets to do so. And, thirdly, optimisation of campaigns and segmentations to increase results.

We help you get results

If you want to have the website you want or increase the online visibility of your brand, we know how to do it.

Shall we start today?

SEM campaign results

Once our SEM strategy was implemented, these were the results:

2.459

Entries in only 3 months

1.808%

ROI of only on Google Ads

Success stories

 Nexus Energía

Nexus Energía

Nexus Energía He was looking for a usable and...

 In99

In99

In99 was looking for a website with a good,...

We help you get results

If you want to have the website you want or increase the online visibility of your brand, we know how to do it.

Shall we start today?